We are surrounding by advertising. Some people think that this is good, because it gives us a choice as consumers. But others argue that it makes people selfish and greedy for more and more goods. Do you think that there should be less advertising?
It goes without saying that advertising is a considerable growth engine for the economy, stimulating the demand of the society to a great extent. Although it is a useful tool for customers to choose the most suitable products, some people claim that it has become so powerful that people are selfish and greedy for more and more goods.
To begin with, what advertising does is to help buyers make better decisions about how to spend our money by giving more information about the choices available. That is to say, while many adverts are grabbing publicity to products by new and outstanding features, others offer unbeatable prices or unrivaled services, which help consumers to be able to select between competing merchandises and seek out the cheapest or best value products.
However, since advertising usually propagates false ideal images of life, it might breed a selfish and greedy generation. In other words, with misleading perception shaped by advertisements, people would rather chase after material things and disrespect the importance of non-material values like their family and friends. Moreover, being constantly exposed to luxurious lifestyle on TV commercials, many people seem to be obsessed with possession. They, therefore, are likely to go any length to afford and satisfy themselves, even resort to illegal acts such as corruption or robbery regardless of serious consequences for the public.
It is high time that we need to take a course of action to halt undesirable effects of advertising. If there is less advertising in our life, it may be beneficial to a certain extent. Nevertheless, this measure could invariably shatter the economy as well. Personally, what can redeem this puzzling issue is strict censorship of Government in terms of the content and product of adverts and programs, campaigns to raise public’s awareness about precious values of life.
It is reality that pros and cons like both sides of a coin, like other things, advertising has both. When these measures are adopted, it is bound to limit its unwanted influences.